{"id":9100,"date":"2023-12-13T03:20:47","date_gmt":"2023-12-13T03:20:47","guid":{"rendered":"https:\/\/topat10.com\/?p=9100"},"modified":"2023-12-13T03:20:47","modified_gmt":"2023-12-13T03:20:47","slug":"white-house-tech-policy-director-says-every-u-s-citizen-must-have-the-ability-to-tell-if-images-and-videos-released-by-the-government-are-authentic-material","status":"publish","type":"post","link":"https:\/\/topat10.com\/?p=9100","title":{"rendered":"White House tech policy director says every U.S. citizen must have the ability to tell if images and videos released by the government are \u2018authentic material\u2019"},"content":{"rendered":"\n<p>As the public panics about deepfakes and wholly convincing scams enabled by generative artificially intelligent technologies, the White House is trying to serve as an authentication role model and guard dog.<\/p>\n<div>\n<p>\u201cWhen the government puts out an image or video every citizen should have the capacity to know that it is the authentic material provided by their government,\u201d said Aratii Prabhakar, director of the White House\u2019s Office of Science and Technology Policy, at the <em>Fortune<\/em> Brainstorm AI conference on Monday.<\/p>\n<p>Prabhakar touched on measures outlined in President Joe Biden\u2019s <a href=\"https:\/\/www.whitehouse.gov\/briefing-room\/statements-releases\/2023\/10\/30\/fact-sheet-president-biden-issues-executive-order-on-safe-secure-and-trustworthy-artificial-intelligence\/\" target=\"_self\" rel=\"noopener\" class=\"sc-bd4ab706-0 dXixpY styledLinkColor \">Executive Order on AI<\/a>. As part of the October legislation, Biden announced that federal agencies will use tools developed in partnership with the Department of Commerce to develop guidance for content authentication and watermarking to demarcate AI-generated materials, setting \u201can example for the private sector and governments around the world.\u201d The Executive Order also announced that big LLM providers will have to share the results of their safety tests with the federal government, among other measures to protect consumers from the threats of AI.<\/p>\n<p>\u201cWatermarking, so you know whether the media you\u2019re looking at is authentic or not, is one piece of a much broader set of actions\u201d that the federal government believes will help prevent AI-powered scams, Prabhakar said in an onstage interview with <em>Fortune<\/em> CEO Alan Murray.\u00a0<\/p>\n<p>Though neither the Order nor Biden provided significant additional detail on the implementation process or extent of watermarking, Prabhakar said the US was an international role model for AI policy. \u201cThis executive order that the President signed at the end of October represents the first broad cohesive action taken anywhere in the world on artificial intelligence,\u201d she said. \u201cIt really reflects our capacity to deal with this fast-moving technology.\u201d<\/p>\n<p>That said, the European Union recently released its Artificial Intelligence Act, which lays out a broad set of policies around AI in the private and government sectors. <\/p>\n<p>The EU regulators\u2019 actions address deeper concerns about abuse, misuse and malicious aspects of profit-driven large language model technology.\u00a0 When <em>Fortune<\/em>\u2019s Murray asked Prabhakar about her greatest concerns for the abuse of the large language technology, the White House director discussed concerns about training data. \u201cThe applications are raw, that means the implications and risks are very broad,\u201d she said, adding that they can \u201cplay out sometimes over a lifetime.\u201d\u00a0\u00a0<\/p>\n<p>With her foreign counterparts hammering out the policies of the European AI Act in the next couple of weeks, Prabhakar said the Biden executive order was about \u201claying the groundwork\u201d to get \u201cfuture wins\u201d mitigating the risks of AI. She did not offer concrete details about what Americans can expect about the future of federal AI legislation.<\/p>\n<p>But she noted that the federal government is developing various technologies to protect Americans\u2019 privacy. This includes the use of cryptographic tools funded by the Research Coordination Network to protect consumers\u2019 privacy as well as the and the evaluation of consumer privacy techniques deployed by AI-centric corporations.\u00a0<\/p>\n<p><em><strong>Read more from the\u00a0Fortune\u00a0Brainstorm AI conference:<\/strong><\/em><\/p>\n<p><a href=\"https:\/\/fortune.com\/2023\/12\/12\/vinod-khosla-existential-sentient-ai-risk-not-worthy-of-conversation\/\" target=\"_self\" rel=\"noopener\" class=\"sc-bd4ab706-0 dXixpY styledLinkColor \">Legendary Silicon Valley investor Vinod Khosla says the existential risk of sentient AI killing us is \u2018not worthy of conversation\u2019<\/a><\/p>\n<p><a href=\"https:\/\/fortune.com\/2023\/12\/12\/accenture-cto-training-workforce-ai-brainstorm\/\" target=\"_self\" rel=\"noopener\" class=\"sc-bd4ab706-0 dXixpY styledLinkColor \">Accenture CTO says \u2018there will be some consolidation\u2019 of jobs but \u2018the biggest worry is of the jobs for people who won\u2019t be using generative AI\u2019<\/a><\/p>\n<p><a href=\"https:\/\/fortune.com\/2023\/12\/12\/cloudflare-ceo-matthew-prince-companies-lighting-money-fire-with-ai\/\" target=\"_self\" rel=\"noopener\" class=\"sc-bd4ab706-0 dXixpY styledLinkColor \">Most companies using AI are \u2018lighting money on fire,\u2019 says Cloudflare CEO Matthew Prince<\/a><\/p>\n<p><a href=\"https:\/\/fortune.com\/2023\/12\/12\/reid-hoffman-greylock-inflection-ai-risks-fumble-future-brainstorm\/\" target=\"_self\" rel=\"noopener\" class=\"sc-bd4ab706-0 dXixpY styledLinkColor \">Overthinking the risks of AI is its own risk, says LinkedIn cofounder Reid Hoffman: \u2018The important thing is to not fumble the future\u2019<\/a><\/p>\n<\/div>\n<div data-cy=\"subscriptionPlea\">Subscribe to the Eye on AI newsletter to stay abreast of how AI is shaping the future of business. <a href=\"https:\/\/www.fortune.com\/newsletters\/eye-on-ai?&amp;itm_source=fortune&amp;itm_medium=article_tout&amp;itm_campaign=eye_on_ai\" target=\"_self\" rel=\"noopener\" class=\"sc-bd4ab706-0 dXixpY styledLinkColor \">Sign up<\/a> for free.<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>As the public panics about deepfakes and wholly convincing scams enabled by generative artificially intelligent technologies, the White House is trying to serve as an authentication role model and guard dog. \u201cWhen the government puts out an image or video every citizen should have the capacity to know that it is the authentic material provided [&hellip;]<\/p>\n","protected":false},"author":195,"featured_media":9101,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[123],"tags":[],"class_list":["post-9100","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>White House tech policy director says every U.S. citizen must have the ability to tell if images and videos released by the government are \u2018authentic material\u2019 | Unlock Informed Choices with Us<\/title>\n<meta name=\"description\" content=\"President Biden&#x27;s recent Executive Order on artificial intelligence represents the &#x27;first broad, cohesive action taken anywhere in the world on artificial 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