{"id":17770,"date":"2026-01-20T10:50:48","date_gmt":"2026-01-20T10:50:48","guid":{"rendered":"https:\/\/topat10.com\/?p=17770"},"modified":"2026-01-20T10:50:48","modified_gmt":"2026-01-20T10:50:48","slug":"last-year-ai-hype-wowed-davos-this-year-leaders-are-obsessing-over-how-to-use-the-technology-at-scale","status":"publish","type":"post","link":"https:\/\/topat10.com\/?p=17770","title":{"rendered":"Last year, AI hype wowed Davos. This year, leaders are obsessing over how to use the technology at scale"},"content":{"rendered":"\n<div id=\"\">\n<ul class=\"wp-block-list\">\n<li><strong>In today\u2019s CEO Daily:<\/strong> <em>Fortune<\/em>\u2018s AI editor Jeremy Kahn reports on the AI buzz at Davos<\/li>\n<li><strong>The big story:<\/strong> SCOTUS could upend Trump\u2019s leverage to acquire Greenland.<\/li>\n<li><strong>The markets:<\/strong> Jolted by Trump\u2019s renewed tariff threats. <\/li>\n<li><strong>Plus:<\/strong> All the news and watercooler chat from <em>Fortune<\/em>.<\/li>\n<\/ul>\n<p><strong>Good morning.<\/strong> I\u2019m on the ground in Davos, Switzerland, for this year\u2019s World Economic Forum. As Diane wrote yesterday, U.S. President Donald Trump\u2019s arrival later this week along with a large delegation of U.S. officials eclipses pretty much every other discussion at Davos this year. But, when people here aren\u2019t talking about Trump, they are talking about AI.<\/p>\n<p>At Davos last year, the hype around AI agents was pierced by the shock of DeepSeek\u2019s R1 model, which was released during the conference. We\u2019ll see if a similar bit of news upends the AI narrative again this year. (There are rumors that DeepSeek is planning to drop another model.) But, barring that, business leaders seem to be less wowed by the hype around AI this year and more concerned with the nitty-gritty of how to implement the technology successfully at scale.<\/p>\n<p>On Monday, Srini Tallapragada, Salesforce\u2019s chief engineering and customer success officer, told me the company is using \u2018forward deployed engineers\u2019 to tighten feedback loops between customers and product teams. <a aria-label=\"Go to https:\/\/fortune.com\/company\/salesforce-com\/\" target=\"_blank\" href=\"https:\/\/fortune.com\/company\/salesforce-com\/\">Salesforce<\/a> is also offering pre-built agents, workflows, and playbooks to help customers re-engineer their businesses\u2014and avoid getting stuck in \u201cpilot purgatory.\u201d<\/p>\n<p>Meanwhile, at a side event in Davos called A <a aria-label=\"Go to https:\/\/fortune.com\/company\/compass\/\" target=\"_blank\" href=\"https:\/\/fortune.com\/company\/compass\/\">Compass<\/a> for Europe, that focused on how to restore the continent\u2019s flagging competitiveness, AI was front-and-center. Christina Kosmowski, the CEO of LogicMonitor, told the assembled CEOs that to achieve AI success at scale, companies should take a \u201ctop down\u201d approach, with the CEO and leadership identifying the highest value use cases and driving the whole organization to align around achieving them. Neeti Mehta Shukla, the cofounder and chief impact officer at Automation Anywhere, said it was critical to move beyond measuring automation\u2019s impact only through the lens of labor savings. She gave specific customer examples where uplifting data quality, improving customer satisfaction, or moving more workers to new tasks, were better metrics than simply looking at cost per unit output. Finally, Lila Tretikov, head of AI strategy at NEA, said Europe has enough talent and funding to build world-beating AI companies\u2014what it lacks is ambition and willingness to take big bets.<\/p>\n<p>Later, I met with Bastian Nominacher, co-founder and co-CEO of process analytics software platform Celonis. He echoed some of these points, telling me that to achieve ROI with AI generally required three things: strong leadership commitment, the establishment of a center of excellence within the business (this led to an 8x higher return than for companies that didn\u2019t do this!), and finally having enough live data connected to the AI platform.<\/p>\n<p>For further AI insights from Davos, check out <em>Fortune<\/em>\u2019s <a aria-label=\"Go to https:\/\/fortune.com\/tag\/eye-on-a-i\/\" href=\"https:\/\/fortune.com\/tag\/eye-on-a-i\/\">Eye on AI<\/a> newsletter. Meanwhile, <em>Fortune<\/em> is hosting a number of events in Davos throughout the week. View that lineup <a aria-label=\"Go to https:\/\/conferences.fortune.com\/event\/davos-2026?j=85473&amp;sfmc_sub=15917807&amp;l=1577_HTML&amp;u=6528888&amp;mid=546014653&amp;jb=51&amp;utm_source=sfmc&amp;utm_medium=email&amp;utm_campaign=NL_ceo-daily_2026-1-19_85473&amp;sfmc_id=15917807\" href=\"https:\/\/conferences.fortune.com\/event\/davos-2026?j=85473&amp;sfmc_sub=15917807&amp;l=1577_HTML&amp;u=6528888&amp;mid=546014653&amp;jb=51&amp;utm_source=sfmc&amp;utm_medium=email&amp;utm_campaign=NL_ceo-daily_2026-1-19_85473&amp;sfmc_id=15917807\">here<\/a>. And my colleagues will be providing more reporting from Davos to CEO Daily and <a aria-label=\"Go to https:\/\/fortune.com\" href=\"https:\/\/fortune.com\">fortune.com<\/a> throughout the week.<em>\u2014Jeremy Kahn<\/em><\/p>\n<p><em>Contact CEO Daily via Diane Brady at <a aria-label=\"Go to mailto:diane.brady@fortune.com\" href=\"https:\/\/fortune.com\/2026\/01\/20\/wef-davos-ai-how-to-scale\/mailto:diane.brady@fortune.com\">diane.brady@fortune.com<\/a><\/em><\/p>\n<div class=\"not-prose empty:contents [:has(*[data-empty=true])]:hidden\">\n<div class=\"typography-level-4 mt-4 font-graphik-compact [&amp;_*_a]:hover:underline\" data-cy=\"subscriptionPlea\"><span class=\"description-parser contents\">This is the web version of CEO Daily, a newsletter of must-read global insights from CEOs and industry leaders. <a href=\"https:\/\/www.fortune.com\/newsletters\/ceo-daily?&amp;itm_source=fortune&amp;itm_medium=nl_article_tout&amp;itm_campaign=ceo_daily\">Sign up<\/a> to get it delivered free to your inbox.<\/span><\/div>\n<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>In today\u2019s CEO Daily: Fortune\u2018s AI editor Jeremy Kahn reports on the AI buzz at Davos The big story: SCOTUS could upend Trump\u2019s leverage to acquire Greenland. The markets: Jolted by Trump\u2019s renewed tariff threats. Plus: All the news and watercooler chat from Fortune. Good morning. I\u2019m on the ground in Davos, Switzerland, for this [&hellip;]<\/p>\n","protected":false},"author":932,"featured_media":17771,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[123],"tags":[],"class_list":["post-17770","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Last year, AI hype wowed Davos. 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Kahn, Claire Zillman","author_link":"https:\/\/topat10.com\/?author=932"},"uagb_comment_info":0,"uagb_excerpt":"In today\u2019s CEO Daily: Fortune\u2018s AI editor Jeremy Kahn reports on the AI buzz at Davos The big story: SCOTUS could upend Trump\u2019s leverage to acquire Greenland. The markets: Jolted by Trump\u2019s renewed tariff threats. Plus: All the news and watercooler chat from Fortune. Good morning. I\u2019m on the ground in Davos, Switzerland, for this&hellip;","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/topat10.com\/index.php?rest_route=\/wp\/v2\/posts\/17770","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/topat10.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/topat10.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/topat10.com\/index.php?rest_route=\/wp\/v2\/users\/932"}],"replies":[{"embeddable":true,"href":"https:\/\/topat10.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=17770"}],"version-history":[{"count":0,"href":"https:\/\/topat10.com\/index.php?rest_route=\/wp\/v2\/posts\/17770\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/topat10.com\/index.php?rest_route=\/wp\/v2\/media\/17771"}],"wp:attachment":[{"href":"https:\/\/topat10.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=17770"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/topat10.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=17770"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/topat10.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=17770"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}