{"id":15205,"date":"2025-05-20T08:20:48","date_gmt":"2025-05-20T08:20:48","guid":{"rendered":"https:\/\/topat10.com\/?p=15205"},"modified":"2025-05-20T08:20:48","modified_gmt":"2025-05-20T08:20:48","slug":"marshall-takes-on-sonos-with-its-first-soundbar","status":"publish","type":"post","link":"https:\/\/topat10.com\/?p=15205","title":{"rendered":"Marshall Takes On Sonos With Its First Soundbar"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p><span class=\"lead-in-text-callout\">Moving into a<\/span> new product category is a nervy undertaking for any company, and the current climate of <a href=\"https:\/\/www.wired.com\/tag\/tariffs\/\">tariff roulette<\/a> only adds another level of uncertainty. But Marshall, manufacturer of iconic guitar amps and a growing portfolio of <a href=\"https:\/\/www.wired.com\/gallery\/best-bluetooth-speakers\/\">wireless speakers<\/a> and <a href=\"https:\/\/www.wired.com\/gallery\/best-wireless-headphones\/\">headphones<\/a>, is marching on regardless, with the launch of its first <a href=\"https:\/\/www.wired.com\/gallery\/best-soundbars\/\">soundbar<\/a>. And at $1000, the Atmos-capable Heston 120 is an ambitious first entry.<\/p>\n<p class=\"paywall\">\u201cThis is our most expensive product. And honestly, that\u2019s a little bit scary,\u201d Gustaf Rosell, Marshall\u2019s chief product and innovation officer, tells WIRED in an interview. \u201cBut since it&#8217;s a new segment for us, we made the decision that we wanted to start at the high end. We don&#8217;t always do that, but in this case we thought it was important to make a statement\u2014to show that we are really serious about it.<\/p>\n<p class=\"paywall\">The idea of adding a soundbar to its line up is one that has been kicking around company discussions for the past five years, Rosell says, but been in production for about three of them. The result is the Heston 120, a 5.1.2-channel Atmos and DTS X soundbar, with 11 separate drivers positioned to offer a wide and high soundfield from a single box.<\/p>\n<p class=\"paywall\">Tuning a product for so many channels has been a new challenge for Marshall, and it brought new expertise on board to help\u2014even pulling in talent from the automotive industry for their multi-channel experience. \u201cRight now we have two PhDs in house, it&#8217;s that level of competence,\u201d Rosell adds. \u201cWe also worked really closely with Dolby to help us with some difficult measurements, to ensure that we are placing objects of sound accurately in a room.\u201d<\/p>\n<div class=\"GenericCalloutWrapper-tojWn iNCMJD callout--has-top-border\" data-testid=\"GenericCallout\">\n<figure class=\"AssetEmbedWrapper-eVDQiB byBkf asset-embed\">\n<div class=\"AssetEmbedAssetContainer-eJxoAx dBHGoQ asset-embed__asset-container\"><span class=\"SpanWrapper-umhxW kGxnNB responsive-asset AssetEmbedResponsiveAsset-cXBNxi eCxVQK asset-embed__responsive-asset\"><picture class=\"ResponsiveImagePicture-cWuUZO dUOtEa AssetEmbedResponsiveAsset-cXBNxi eCxVQK asset-embed__responsive-asset responsive-image\"><noscript><img decoding=\"async\" alt=\"Image may contain Amplifier Electronics and Stereo\" class=\"ResponsiveImageContainer-eybHBd fptoWY responsive-image__image lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/media.wired.com\/photos\/682b7ea2632a233232ebbe95\/master\/w_1600%2Cc_limit\/marshall_heston-120_product_USP-05_flat.jpg\" data-sizes=\"auto\" data-srcset=\"https:\/\/media.wired.com\/photos\/682b7ea2632a233232ebbe95\/master\/w_120,c_limit\/marshall_heston-120_product_USP-05_flat.jpg 120w, https:\/\/media.wired.com\/photos\/682b7ea2632a233232ebbe95\/master\/w_240,c_limit\/marshall_heston-120_product_USP-05_flat.jpg 240w, https:\/\/media.wired.com\/photos\/682b7ea2632a233232ebbe95\/master\/w_320,c_limit\/marshall_heston-120_product_USP-05_flat.jpg 320w, https:\/\/media.wired.com\/photos\/682b7ea2632a233232ebbe95\/master\/w_640,c_limit\/marshall_heston-120_product_USP-05_flat.jpg 640w, https:\/\/media.wired.com\/photos\/682b7ea2632a233232ebbe95\/master\/w_960,c_limit\/marshall_heston-120_product_USP-05_flat.jpg 960w, https:\/\/media.wired.com\/photos\/682b7ea2632a233232ebbe95\/master\/w_1280,c_limit\/marshall_heston-120_product_USP-05_flat.jpg 1280w, https:\/\/media.wired.com\/photos\/682b7ea2632a233232ebbe95\/master\/w_1600,c_limit\/marshall_heston-120_product_USP-05_flat.jpg 1600w\" sizes=\"100vw\"\/><\/noscript><\/picture><\/span><\/div>\n<div class=\"CaptionWrapper-jSZdqE fJvQtP caption AssetEmbedCaption-fNQBPI dDrfgT asset-embed__caption\" data-testid=\"caption-wrapper\"><span class=\"BaseWrap-sc-gjQpdd BaseText-ewhhUZ CaptionText-bHjzlu iUEiRd kVUvEC iXWezO caption__text\"><\/p>\n<p>The Heston 120 leans into Marshall&#8217;s recognizable product design language, borrowed from its guitar amps.<\/p>\n<p><\/span><span class=\"BaseWrap-sc-gjQpdd BaseText-ewhhUZ CaptionCredit-ejegDm iUEiRd isTgyB fNaHcW caption__credit\">Courtesy of Marshall<\/span><\/div>\n<\/figure>\n<\/div>\n<p class=\"paywall\">However, a particular focus for the sound team, Rosell tells us, has been about getting the balance right between sounding good for TV and also good for music\u2014a common difficulty for multi-channel audio products. The Heston 120 certainly comes with plenty of music options to put it to the test, including AirPlay 2, Googlecast, and <a href=\"https:\/\/www.wired.com\/story\/bluetooth-le-audio\/\">Bluetooth LE<\/a>, plus Tidal and Spotify Connect.<\/p>\n<p class=\"paywall\">\u201cMusic playback is an area where we have been able to lean into our current expertise, and use some of the modelling from our portable speakers to ensure all of the drivers in the Heston 120 are working just as well together in a more classical stereo setup too. And if I&#8217;m to be a little bit bold, we&#8217;ve beaten everything we&#8217;ve heard from competitors. It&#8217;s one of the things I am most proud of with this product.&#8221;<\/p>\n<p class=\"paywall\">Another key focus for the team was the product\u2019s design, but not perhaps in the way that anyone familiar with Marshall products might think. While its speakers are well known for their distinct look, reminiscent of the brand\u2019s famous amplifiers, Heston 120 dials back that approach, just a bit.<\/p>\n<div class=\"GenericCalloutWrapper-tojWn iNCMJD callout--has-top-border\" data-testid=\"GenericCallout\">\n<figure class=\"AssetEmbedWrapper-eVDQiB byBkf asset-embed\">\n<div class=\"AssetEmbedAssetContainer-eJxoAx dBHGoQ asset-embed__asset-container\"><span class=\"SpanWrapper-umhxW kGxnNB responsive-asset AssetEmbedResponsiveAsset-cXBNxi eCxVQK asset-embed__responsive-asset\"><picture class=\"ResponsiveImagePicture-cWuUZO dUOtEa AssetEmbedResponsiveAsset-cXBNxi eCxVQK asset-embed__responsive-asset responsive-image\"><noscript><img decoding=\"async\" alt=\"Image may contain Computer Hardware Electronics Hardware Monitor Screen Guitar Musical Instrument and TV\" class=\"ResponsiveImageContainer-eybHBd fptoWY responsive-image__image lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/media.wired.com\/photos\/682b7ecff4a8b4e8391ae468\/master\/w_1600%2Cc_limit\/marshall_heston-120_product_details_04_flat2.jpg\" data-sizes=\"auto\" data-srcset=\"https:\/\/media.wired.com\/photos\/682b7ecff4a8b4e8391ae468\/master\/w_120,c_limit\/marshall_heston-120_product_details_04_flat2.jpg 120w, https:\/\/media.wired.com\/photos\/682b7ecff4a8b4e8391ae468\/master\/w_240,c_limit\/marshall_heston-120_product_details_04_flat2.jpg 240w, https:\/\/media.wired.com\/photos\/682b7ecff4a8b4e8391ae468\/master\/w_320,c_limit\/marshall_heston-120_product_details_04_flat2.jpg 320w, https:\/\/media.wired.com\/photos\/682b7ecff4a8b4e8391ae468\/master\/w_640,c_limit\/marshall_heston-120_product_details_04_flat2.jpg 640w, https:\/\/media.wired.com\/photos\/682b7ecff4a8b4e8391ae468\/master\/w_960,c_limit\/marshall_heston-120_product_details_04_flat2.jpg 960w, https:\/\/media.wired.com\/photos\/682b7ecff4a8b4e8391ae468\/master\/w_1280,c_limit\/marshall_heston-120_product_details_04_flat2.jpg 1280w, https:\/\/media.wired.com\/photos\/682b7ecff4a8b4e8391ae468\/master\/w_1600,c_limit\/marshall_heston-120_product_details_04_flat2.jpg 1600w\" data-sizes=\"100vw\"\/><\/noscript><\/picture><\/span><\/div>\n<p><span class=\"BaseWrap-sc-gjQpdd BaseText-ewhhUZ CaptionCredit-ejegDm iUEiRd isTgyB fNaHcW caption__credit\">Courtesy of Marshall<\/span><\/p>\n<\/figure>\n<\/div>\n<p class=\"paywall\">\u201cMany products in this area look pretty much the same, they\u2019re trying to blend in, and when TVs are doing their best to hide themselves more and more, you do need to find the right tone.<\/p>\n<p class=\"paywall\">\u201cBut Heston <em>is<\/em> a conscious design choice for people who want something different\u2014we are not trying to hide. It\u2019s a bold statement, but not as bold as we could have been. I think we\u2019ve found a balance that feels authentic.\u201d<\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Moving into a new product category is a nervy undertaking for any company, and the current climate of tariff roulette only adds another level of uncertainty. But Marshall, manufacturer of iconic guitar amps and a growing portfolio of wireless speakers and headphones, is marching on regardless, with the launch of its first soundbar. And at [&hellip;]<\/p>\n","protected":false},"author":587,"featured_media":15206,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[703],"tags":[825,1075,1641,988,1023,824],"class_list":["post-15205","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-audio","tag-bluetooth","tag-home-entertainment","tag-music","tag-soundbars","tag-speakers"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Marshall Takes On Sonos With Its First Soundbar | Unlock Informed Choices with Us<\/title>\n<meta name=\"description\" content=\"Costing $1000, the Heston 120 is an undoubtedly ambitious debut. 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Burns","author_link":"https:\/\/topat10.com\/?author=587"},"uagb_comment_info":0,"uagb_excerpt":"Moving into a new product category is a nervy undertaking for any company, and the current climate of tariff roulette only adds another level of uncertainty. 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