{"id":14251,"date":"2025-03-01T10:35:49","date_gmt":"2025-03-01T10:35:49","guid":{"rendered":"https:\/\/topat10.com\/?p=14251"},"modified":"2025-03-01T10:35:49","modified_gmt":"2025-03-01T10:35:49","slug":"how-big-is-a-coffee-cup-the-answer-isnt-obvious","status":"publish","type":"post","link":"https:\/\/topat10.com\/?p=14251","title":{"rendered":"How Big Is a Coffee Cup? The Answer Isn't Obvious"},"content":{"rendered":"


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The standard serving size that Mr. Coffee arrived at was a 5-ounce \u201ccup,\u201d about the size of a British teacup. Though this may seem small now, it actually did correspond to the size of the cups people used for coffee at the time, Esposito says.<\/p>\n

It\u2019s also the size that Esposito, a native of Italy, still considers \u201creasonable.\u201d<\/p>\n

Blame It on the Mermaid<\/h2>\n

You can demarcate coffee cups in America into two periods: B.S. and A.S.<\/p>\n

Everything began to change in the late \u201980s, Esposito says, somewhere around the time a former Xerox salesman named Howard Schultz decided to take a Seattle-founded coffee shop onto the national stage. After Starbucks, coffee cups got bigger.<\/p>\n

\u201cThey created their own language for all of their drinks and sizes and everything. So a \u2018small\u2019 to Starbucks is really kind of like a \u2018large\u2019 everywhere else,\u201d says Jemison, the Portland coffee machine salesperson.<\/p>\n

\u201cFrom my memory, until Starbucks, most of the coffee drinks were reasonable. I mean, the cups were a reasonable size,\u201d Esposito confirms to WIRED. \u201cAnd then the larger sizes were introduced.\u201d<\/p>\n

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